000 00877cam a22002894a 4500
001 14272
003 BD-JhCC
005 20250226090542.0
008 990622s2000 maua 001 0 eng
020 _a0256195552 (alk. paper)
035 _a(BD-JhCC)14272
040 _aDLC
_cDLC
_dDLC
041 _aeng
050 0 0 _aHF5415.2
_b.H258 2000
082 0 0 _a658.83
_221
_bJOS 2000
100 1 _aHair, Joseph F.
245 1 0 _aMarketing research :
_ba practical approach for the new Millennium /
_cJoseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
260 _aBoston :
_bIrwin/McGraw-Hill,
_c2000.
300 _axxii, 682 p. :
_bcol. ill. ;
_c26 cm.
440 0 _aIrwin/McGraw-Hill series in marketing
500 _aIncludes index.
650 0 _aMarketing research.
700 1 _aBush, Robert P.
700 1 _aOrtinau, David J.
942 _2ddc
_cBK
999 _c14272
_d14272