000 00809cam a2200277 a 4500
001 14261
003 BD-JhCC
005 20250225120822.0
008 040220s2005 ohua b 001 0 eng
020 _a0324201605
035 _a(DLC) 14261
040 _aDLC
_cDLC
_dDLC
041 _aenglish
050 0 0 _aHF5415.2
_b.C5 2005
082 0 0 _a658.83
_222
_bCHU 2005
100 1 _aChurchill, Gilbert A.
245 1 0 _aMarketing research :
_bmethodological foundations /
_cGilbert A. Churchill, Dawn Iacobucci.
250 _a9th ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_c2005.
300 _axxii, 697 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing research.
700 1 _aIacobucci, Dawn.
942 _2ddc
_cBK
999 _c14261
_d14261